About 2 years ago, my niece Jade was born! My sister and I are very close and in a way - I felt like I was indirectly directly preparing for the arrival of our little one alongside her. Of course, being newly minted auntie status - one of the first things I started searching for was cutie clothes for our girl - because what’s cuter than a fresh fit than it being mini size?? So began my search of clothes and accessories for her and I discovered something *real* quick - most of the styles I liked were unjustifiably expensive ($100+). With how fast kids grow - it was difficult to rationalize spending over $100 on something Jade would only wear a few times for a month or two. So I thought - there has to be a way to fill this need that I have: to be accessible and affordable kids clothing without sacrificing style and quality. I wanted to be able to give and give again without feeling the internal self negotiation that often comes with more expensive purchases. But of course, being a business owner myself and having years of experience in the clothing apparel industry I thought: I could do this! And just like that - 1st Waltz was born!